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One of the founders has successfully sold a start-up in China in the past and the CTO has sold 2 in the US. The product fit still isn't 100%, though. The business has gone through a couple of pivots just in the time I've been there.

It should go without saying that before hitting market fit is a terrible time to take on overly mercenary employees. Goal #1 is to survive off of the money long enough to reach that point.



Goal #1 should be to get to that point, goal #2 being to be able to pay someone else to do it. Goal #1 only involves paying someone if you can't do it yourself, and if that is so, you have to achieve goal #2 to an extent that it ensures goal #1.




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