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if you have to have a big warning sign just for a cookie that will remember you for purely convenience so that it keeps you logged in. The user wont read that detail – they will just think your a privacy nightmare and wont sign up

The only times lay surfers have heard about cookies is in the news when severe privacy invasions have occurred. To those that have never heard of it, it is new, so they are cautious. Some parts of the industry have misused that technology and now the whole industry is called to gain back the users trust.

The EU law's intention is to shift the responsibility from the companies to the user, i.e. they will be the ones to decide weather they want to use cookies or not. To make that decision they need to be informed about it's positive and negative sides.

Regarding opt-out models, how many people will know about that? So if I'm not aware of opting-out, is it my fault if some company goes berserk with my privacy rights?



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